TeleMetriX is designed to bring "Big-Data" into the "Brick and Mortar" world.
At it's most basic, TeleMetriX is a series of small sensor devices that are designed to integrate into your in-store displays. These devices capture video information and then using the latest in machine learning and artificial intelligence - the system captures a person's demographic information. This information is combined with key bio-feedback indicators to determine a person's interest level in a display as well as their emotional response to what they are seeing.
When I describe the fact that our product – TeleMetriX, reads information about a person’s emotional state, I inevitably encounter someone who is “creeped out” by the notion that a computer can understand their emotions. People have a visceral reaction to the types of machine learning we are capable of and the inevitable images of George Orwell’s Big Brother begin to invade the conversation. I often counter with a simple statement, that generates an equally visceral reaction
Will Artificial Intelligence (AI) change the world in the same way electricity changed the world? Consider the world before and after the electric current. People who were once limited by available daylight now worked longer hours with the availability of artificial light. Manual labor was replaced with machinery which then triggered assembly lines and mass production. The convenience of refrigerators and electric clothes washers led to more free time at home. Radios prov